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Neil Cybart

DMA

July 3rd, 2025: Apple Revises DMA Approach in EU, Microsoft Announces Big Layoffs, Microsoft Makes Deep Cuts to Gaming, Apple Loses Motion to Dismiss Antitrust Suit

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marketing

July 1st, 2025. More on Apple’s “F1 The Movie” Marketing, Apple Needs to Do More Ecosystem Marketing

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F1 the movie

June 30th, 2025. Apple’s “F1 The Movie” Scores at Box Office, A Big Win for Tim Cook and Eddy Cue, Apple’s Controversial Apple Pay Promotion

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F1 the movie

June 19th, 2025: Apple Goes All-In on “F1 The Movie,” Why Apple Is Doing Apple TV+, Betting on Storytelling in a Sea of TikToks

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WWDC 2025

June 18th, 2025. My Reaction to Apple’s Post-Keynote Press at WWDC, Apple Talks iPad vs. Mac

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Siri

June 16th, 2025. Apple Talks Siri Delay, Remaining (Siri Delay) Questions, Takeaways

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WWDC 2025

June 13th, 2025. Interesting Notes and Tidbits From Apple’s WWDC Keynote

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Visual Intelligence

June 11th, 2025: Apple’s Master Plan (As Revealed Through WWDC 2025 Announcements)

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WWDC 2025

June 10th, 2025. Three Themes From WWDC 2025

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App Store

June 6th, 2025: Takeaways From Apple’s Global App Store Study, An Opposing View of the App Store, My Reaction

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RevenueCat

June 5th, 2025. Apple’s App Store Emergency Motion Denied, Early Tests Show IAP Beats Web Payments, Indie Developers May Continue to Prioritize IAP

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Meta Connect

June 4th, 2025: Anduril Partners With Meta on Military Headsets, A Headset Drought?, Apple Is Needed (Once Again)

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